From complex to clear.
Hatteras’ range of print, production, and fulfillment services can easily overwhelm a typical website as the company evolves and expands. We rebuilt the site’s framework so the scale is organized, the messaging is connected, and visitors can easily find what they’re looking for.
Bringing the story forward.
Once the framework was set, we focused on how Hatteras serves clients and adds value across each business unit and service line. The site now guides visitors through sprawling print capabilities with clear language, logical flow, and supporting visuals.
Alignment is everything.
Building a site with this many pages, audiences, and services only works when every discipline understands the workflow and direction. Strategy informed the writing. Writing informed the design. Design informed development. The end result is a seamless user experience.
Written for search.
Clear hierarchy, clean copy, and well-structured pages give both users and search engines an easy read on what Hatteras delivers, all in one unified voice.
Designed for engagement.
Bold imagery and simple, intuitive layouts give the site a sharp, modern feel that spotlights the work and guides visitors on any device.
Instant game-changer.
The new site quickly became a point of pride for the Hatteras team, giving them a modern platform that reflects the scale of their operation. Visibility has strengthened, rankings have climbed, and qualified inquiries continue to rise as more prospects discover the brand through search.
It’s a website built to support growth, and it’s already doing exactly that.
From the client:
“The Netwave team has been an exceptional partner to Hatteras in the launch of our redesigned and expanded website. From the beginning, they took the time to understand our brand, our audience, and our business goals, translating that into a modern, engaging digital experience that fully represents who we are and our capabilities. Their creativity, responsiveness and attention to detail made the experience of working with them a very positive one. I’d highly recommend Netwave to any company looking to elevate their web presence with a talented and collaborative team.”
