Google Adwords and other sources of online advertising are a sure fire way to get listed on the top of search results for words related directly to your company. The biggest advantage to online advertising is the client has constant control over their ad budget. If you run an ad in a local newspaper, how many people see it? It is impossible to measure. However, If you were to run an advertisement online, you can track each visitor as he or she enters into your website.

Here are some examples of the control each client has of their online advertising campaign:

• Choose when ads run (Target your audience by having ads appear during certain times of day)
• Choose what platforms ads run on (Google, Yahoo, Bing, MSN)
• Choose where ads are displayed (Top placement of search results, right column, or use affiliate pages)
• Choose the location of visitor (Geo-target your ads to only be shown to visitors who are located within x miles of your location)
• Control costs (when your ad budget is reached, your ads will stop being displayed)
• Ability to turn on and off immediately. Can't keep up with business leads or heading out of town? (If you need your ads to be paused, 1 click and your account is suspended immediately, 1 more click and ads are running again.)

What we do:

Netwave Interactive prides itself on getting to know each of our customer's businesses as best we can. After all how can we drive potential business leads to your website, if we do not understand the finished product? Once we get to know the clients business, we proceed in starting and managing an Online Advertising Campaign. This is done using the following steps:

Listings Management:

Netwave Interactive creates, updates and generally manages all aspects of your online advertising campaign. We constantly are updating our clients' campaigns based on our reporting results (explained below).

Performance Enhancement:

With our goal to increase the performance of your online ads, we, at Netwave Interactive, regularly analyze the relevance of your ad to increase the amount of visitors who will click through to your website.

Profitability Enhancement:

We monitor the performance of your ads and the amount of people clicking through to your website. Using our tracking technology, we can analyze the visitor's pathway to your website.

Reporting and Statistics:

Netwave Interactive provides you with all of the statistics and data we gather with detailed reports on visitor behavior and individual ad performance.