David McIndoe
President, Founder
Contact Dave through Linked In

Dave McIndoe is a graduate of New York University and has served in numerous senior executive positions for international consulting and market research organizations. His client experience ranges from international giants such as Sony, IBM and BASF, to local retailers, B2B service organizations and numerous financial institutions.. He has formed and developed three successful marketing, consulting and retailing organizations over the past 20 years. He attributes his success to a three-tiered service philosophy: Help clients develop sound and reasonable marketing and business strategies; work closely with the clients to enact those strategies; oversee a talented staff of specialists to provide the latest technologies in a cost efficient manner.

Melissa Hindle
Account Executive / Digital Media Specialist

Melissa Hindle began with Netwave Interactive by managing office production and has advanced to account service. Always willing to listen to clients' needs, Melissa is able to translate their ideas into reality. She is well versed in email marketing, online advertising and conceptual website development, as well as traditional advertising.

Melissa holds a B.A. in Anthropology from Rutgers University, graduating with high honors and an M.A. in Teaching from Monmouth University. She is a certified teacher for grades K-5 and 5-8, Social Studies and Science.

Accomplishments

Melissa's considerable skills have been put to good use in a wide array of projects including Demand Analysis research for Paparone Home Builders and implementing the Young Consumer program with ShopRite for local schools. She has become our Financial Services Specialists, managing First Atlantic Federal Credit Union, Manasquan Savings Bank and Spencer Savings Bank. She is also overseeing an overall branding and lead generation program for Foot & Ankle Care Associates.

"Utilizing her training in education, Melissa bridges the gap between our marketing techniques and our clients' needs. A superb account executive, Melissa's attention to detail and organization of projects from conception to completion makes her an invaluable resource." - David McIndoe

Adam McIndoe
Account Executive / SEO
Contact Adam through LinkedIn

With a passion for SEO and an eye for detail, Adam is the biggest reason our clients see a sharp increase in their website traffic. He developed his skills at ICMediaDirect in Manhattan, overseeing the SEO campaigns of numerous Fortune 500 clients. At Netwave Interactive, he manages all our SEO projects including global chemical giant BASF and regional health care provider Meridian Health. He has also written for ConnectThru, a well-respected online marketing newsletter in New York.

He holds a marketing degree from Montclair University and has effortlessly assumed an account manager role for clients such as Spirits Unlimited, Cordero Group and Perlmutter Family Shop Rites. He is particularly adept at understanding the unique sales requirements of our many B2B clients, often combining multiple marketing tactics with SEO and Pay Per Click programs to generate quantifiable results.

Accomplishments

Adam developed our proprietary web site traffic analysis report that gives clients a monthly synopsis of visitor trends, analysis of visitor traffic and recommendations for improvements. This tool gives our clients a quantifiable measurement of their return on marketing investment.

"Adam understands what is, perhaps, the most misunderstood and abused part of the Internet: Search Engine Optimization. More importantly, he understands how SEO and Pay Per Click integrate with other marketing tactics. I’m amazed at how easily he’s able to coordinate our other services such as Social Media marketing and traditional marketing with web analysis to give our clients a comprehensive marketing program." - David McIndoe

Amanda Kerekes
Production Coordinator

Amanda Kerekes manages client projects from inception to completion, ensuring efficient communications, detail-oriented ad trafficking and seamless production. A creative thinker, she heads up our web production department, mastering the very difficult task of balancing creative appeal with technical function. She brings the same passion and attention to detail to a basic six page site as she does to a massive e-commerce site. She holds a degree in Business Administration from Monmouth University, with a concentration in Marketing and Management.

Accomplishments

Effective production is the cornerstone of any successful agency. With an eye on our current and future success, she implemented an online production system that increased efficiency by more than 25%. Amanda is always incorporating the latest technologies on our clients behalf.

"Incorporating a blend of programming, writing and design into her work, Amanda's well-rounded skill-set qualifies her as an excellent account manager. With an eye for detail and knack for organization, she thrives on carrying out a project from start to finish. An extremely hard worker and perfectionist, Amanda is an exemplary member of the Netwave Interactive team." - David McIndoe

Gary Hodgetts
Creative Director / Art Director

Gary Hodgetts leads the creative team, providing creative insight and designing advertising and promotional material for a varied industrial and consumer client list. He has a distinguished professional background including design experience at a Bozell Worldwide, a Manhattan agency. Hodgetts is an expert in using Quark, Photoshop and Illustrator to devise creative visual solutions to our clients' greatest marketing challenges. He is a graduate of Pratt Institute in NYC.

Accomplishments

Hodgetts plays a key role in developing the ongoing creative strategy behind Delicious Orchards' successful visual campaigns. A jack of all trades, it's not uncommon to find him writing a headline or two as well.

"A veteran of classic graphic design, Gary's wealth of knowledge, partnered with his mastery of technical tools, makes him an expert in the field. His quick thinking and ability to visualize concepts from the get go allows us to meet our continually tight deadlines. Looking at the overall project while having the aptitude to focus on individual pieces makes Gary a valued member of the Netwave Interactive team." - David McIndoe

Erin Whitney
Graphic Artist / Assistant Creative Director

Erin Whitney brings creativity and insight to a diverse range of client projects across numerous industries. Skilled in the full suite of design programs, including Adobe Illustrator, PhotoShop, QuarkXpress, Dreamweaver, and Flash, she designs eye-catching display ads, brochures, posters, billboards, newsletters and logos. Whitney earned her B.F.A. in Graphic Design at Georgian Court University.

Accomplishments

Our resident guru of trade show graphics, Whitney has played a major role in delivering attention-grabbing, high-impact posters, booth graphics and presentations for clients including JMS Plastics and Jarchem Industries. She has applied these skills to our online marketing, brochure design and web design.

"Erin began with us as a traditional graphic designer. She has now applied those skills to other design areas including banner advertisements, trade show designs and email marketing communications. With the confidence to design projects ranging from a corporate brochure to an eye-catching logo, Erin's creative abilities produce outstanding designs for our clients and help build our reputation as a respected marketing firm." - David McIndoe

Michael Anthony
Consultant

Michael Anthony is an entrepreneur who has founded several businesses and has held executive positions in the technology and consulting industries. His experience includes ADP, Computer Sciences Corporation. Computer Associates, RONIN Corporation and Shutterfly. Throughout his career, Michael has demonstrated the value of effective marketing as a means of reinforcing the brand and increasing direct sales. He developed a proprietary personalization process that uses data point variables to automatically tailor marketing messages to an individual or buying segment. Michael holds a BA from Fairleigh Dickinson University and is also a published author.

Accomplishments

Businesses founded by Michael include a marketing consultancy, a children's book publishing company and a graphic design firm. While a Senior Vice President with an international consulting firm, he created a benchmarking sales tool that enables confidential comparison of peer responses on industry-specific issues. This capability has been used in the finance, insurance, healthcare, and travel industries and when implemented produces double digit response rates to these campaigns.

Deborah Smith
Social Networking Director

Deborah Smith is one of the leading social networking experts in the country. She began employing email groups and online message boards as marketing and networking tools well before the term "Social Media" was ever conceived. She founded Parents With Nannies, Inc., a 10 year old company which operates a network of ecommerce websites and, in 2008, launched www.NannyIsland.com which is a private Social Network to serve the Nanny Industry. The site now has over 700 members and is the most successful networking platform in the industry. She is also the creator and executive director of a very successful food blog called New Jersey Bites, which welcomes over 5000 visitors per month. It has since developed into a hub for all things edible in the Garden State. She spearheaded the Blogging Out Hunger campaign for the Community FoodBank of New Jersey and enlisted over 120 bloggers from across the state to raise money and awareness on a one day "Blogburst." She also serves as the VP of Social Media Marketing for the newly formed Jersey Shore Restaurant Week. Deborah continues to lead Roundtable discussions and webinars to consult in all areas of Social Media.

Accomplishments

Our social networking guru, Smith counsels Netwave Interactive's clients on how to profit from LinkedIn, Facebook, Twitter and blogging. She brings understanding to what is a very confusing, yet promising, field of communications. Her expertise on social networking has allowed our clients to reach out into specific communities and drive contacts and sales. Working with Netwave Interactive, her latest endeavor is a series of Roundtable discussions to educate our clients on Social Networking and to provide a peer sharing experience where attendees learn what others are doing to successfully build their online social networks.

"Deborah's entrepreneurial spirit and social media skills makes her the perfect Social Networking Director. A leader in her field, Deborah continues to learn new ways and test new tools for communicating via internet, thereby making her an ideal fit for our marketing agency." - David McIndoe

Jon Faronea
New Media Communications Manager

Jon Faronea has an Advertising degree from Rowan University and is the latest addition to our staff. Realizing his passion for advertising early on in his teens, Jon decided he wanted to work within the industry. Being so comfortable and confident with the use of social media, and recognizing the lack of understanding many people had, he knew this was a great opportunity. Jon helps manage various social media accounts for many of our clients across many industries. He is also the social media voice for NetWave Interactive. Using tools such as Facebook, Twitter, LinkedIn, blogs, and Foursquare, he is able to connect the brand with the consumer on an informal yet effective approach.

"For Jon, communicating with social media is second nature and part of his regular routine. Coupled with Deb Smith's strategic view of social media marketing our clients gain a unique ability to recognize an ROI from this growing phenomena." - David McIndoe

Kim Galli
Search Engine Optimization Consultant

Kim Galli is a core member of the Search Engine Optimization team, driving traffic to client websites through strategic SEO practices. An expert in paid and organic search, Galli develops and executes paid search plans with an emphasis on results. To achieve that aim, she manages campaigns, generates reporting and assists clients in exceeding their objectives. Galli has more than eight years of experience in SEO and online marketing. She received a B.A. in Communications from Simmons College.

Accomplishments

After experiencing off-the-charts success with an organic SEO initiative, John Ernst, an industrial client, was able to scale back its paid search program thanks to Kim's efforts. In the paid realm, Galli helped Barron's Gate Apartments ramp up their rental business with strategic Google ad buys.

"Kim's ability to analyze raw technical data from search engine optimization tools, then decode them into understandable reports helps our clients recognize the value of optimizing their websites. Her benchmark analysis is often the starting point for our SEO program." - David McIndoe

Nancy Lee Bennett
Web Developer / Graphic Designer

Nancy Lee-Bennett is a partner in Lee-Bennett Associates, a design and production studio established in 1989. She works with Netwave Interactive to provide design solutions for web projects. She is experienced in a range of design programs including Photoshop, Fireworks, Illustrator, Dreamweaver and QuarkXpress.

"Nancy is that rare breed of commercial artist that is equally adept in print and web design. This enables us to use our web designs as the platform for the branding strategies that are so critical to our clients' success." - David McIndoe

Alice Lexa
Controller

Alice has a BS in Finance from Florida State University and a Masters Degree in Business Administration from Monmouth University and is a Certified Cash Manager. She worked as a Financial Analyst in the Strategic Business Unit of Prudential for 10 years before joining Netwave Interactive Marketing, Inc. Alice manages our financial, human resource, insurance, and business logistics. She is an expert in the use of Excel as a valuable tool for financial analysis and reporting, particularly in regard to the export and manipulation of information exported from Quickbooks software.

Accomplishments

For clients that need to track complex media budgets internally, Alice developed a self-modifiable and automated spreadsheet that tracks YTD and monthly spending to budget and forecast. The program incorporates our media buying across print, web, and broadcast and gives our clients an excellent planning and analytic tool.

Alice is also the bridge between our ecommerce sites and client accounting. Most recently, she trained one of our waste management clients to export Quickbooks to an automated spreadsheet that schedules pickups. The spreadsheet saves the office manager many hours of manual research every month.

Alice instituted a time tracking system that integrates with her Quickbooks software and developed customized reports that allow Quickbooks to mirror some of the best project management systems available. Switching to the new system saved our firm over $5,000 in expenses per year and about 10 man hours per month.